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Associate in Marketing

Any company that provides products and services to consumers needs to carry out marketing activities. Marketing consists of a number of different processes including identifying consumer needs and developing products to meet those needs. It also includes planning and strategizing about how to reach potential customers, as well as determining what prices to set. With a degree in marketing you can easily establish a career in this creative and competitive industry. Earning an Associate’s degree in marketing enables you to pursue a Bachelor’s degree and find many entry level positions in sales and customer services.



Featured Programs

American InterContinental University Online

  • Associate of Arts in Business Administration

Colorado Technical University Online

  • Associate of Science in Business Administration
  • Associate of Science in Accounting

Program Structure and Coursework
The two year Associate of marketing degree focuses on teaching students about marketing principles and processes, consumer behavior and advertising. Students learn to understand what consumers want and how to promote products and services in the market. Economics, management and communication courses are also part of the curriculum. Marketing courses that students have to study include principles of marketing, promotions, marketing strategy design and market research. E-marketing and web design related courses are also included. Some Associate programs require students to build up a portfolio which includes business plans and marketing strategies that they design during the duration of the degree.

Careers in Marketing
A marketing degree can open up careers in sales, customer relations, marketing, market research and more. Advertising agencies, public relations firms and company departments related to brand management and advertising are all places where marketing professionals can be employed. The average salary range for someone with an Associate of marketing degree is 30,000 to 60,000 US dollars.


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Q:What are the contents of the course on Introduction to Business in the Marketing Associate programs?

A:The Marketing Associate Programs in United States have dedicated courses on Introduction to Business. this course usually is worth 2 credits in total. It is designed to provide students with substantial understanding of the broader level of overview of the world of business and how management is implemented. Students are also highlighted on the concepts of business ownerships.

Q:Can you please tell me what are the contents of the course on English Composition in the Associate in Marketing?

A:The Associate in Marketing degree programs usually have dedicated course on English Composition. This course is of around 2 credits in total. It is structured to provide students with strong understanding of the different techniques of critical thinking in writing. Students are also provided understanding of how to proofread content. Hands on experience is also provided.

Q:What kind of course work can I expect in marketing associate degree program?

A:An Associates degree program in Marketing takes about 2 years to complete, unless it is being pursued online, in that case the time span may vary. Students in this program are primarily taught subjects like marketing principles and processes, consumer behavior and advertising. Students get to develop understanding of basic consumer's behavior and psychology. Economics, management and communication courses are also part of the curriculum.

Q:What kind of future can an associate marketing manager expect?

A:If you have earned an associates degree in marketing, you are on your way to a managerial career in sales, customer relations, marketing, market research and more. Such professionals are also in great demand in advertising agencies, public relations firms and company departments related to brand management. An associate marketing manager in any of these fields can expect to earn 30,000 to 60,000 US dollars per year.

Q:What can an associate marketing degree prepare me for?

A:An associate marketing degree introduces a student to various concepts of marketing and can be helpful in getting you in the field. The aim of the degree is to familiarize the student with business disciplines and strategies, product management, consumer behavior and sales practices. With it you can find entry level jobs.

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